OpenAI, the leading artificial intelligence company, has unveiled Sora, a new AI model that can produce amazing videos from simple text inputs. Sora can create up to 60-second videos that look realistic and almost cinematic-grade, based on your text. You can specify the number of characters, the kind of movement, and the background details you want in your video as a screenplay.

In this article, I will write about how you can monetize this new technology. If you are interested in the technological details, you can read their official website for more information. Let’s dive deep into it.

Sora: My secret weapon for generating video content for social media

In the past few months, AI-generated images have flooded social media. Most of them are obvious, but there are a few accounts with ultra-realistic images where you can’t tell the difference. One of the most famous stories is related to an agency in Spain that created Aitana López, the 25-year-old AI influencer, who earns up to $11.000 monthly with the contents. 

These days it’s really hard to step into the game of influencers because of the short attention span of the users. Just think about the amount of information we process day by day compared to the past 10 years. So the content you create should be engaging, as short as possible, trend-following, or decadent enough to hit the magical virality. After you have some good viral hits, you need to post consistently and a familiar face can help you reach the potential of the account. This can be solved by deepfaking a “base face” into the generated images/videos after creation. (the base face has been generated with AI as well). With this method, you can create a new virtual person who can travel around the world, attend the most famous events, and eat every night in the most popular restaurants as the celebrities.
The best part of this is the low cost of “this lifestyle”, you only need a subscription or a computer powerful enough to generate this content with the screenplay you have written with your keyboard.

Based on the social media statistics in 2023 short videos, like Instagram reels, TikTok and YouTube shorts reach the most users compared to images. Just imagine, Aitana Lopez so far reached 283k followers with images, what could be achieved with ultra-realistic generated videos?

Monetization

Let’s start with the most delicious part of the article: the different ideas to monetize your generated videos.

Faceless videos

If you have been in the hustling business it’s impossible to miss the guides on how to create faceless videos about anything and make money from the reach paid by YouTube, TikTok, or Instagram. With Sora you can create more realistic videos, not just an avatar that speaks as it sits in front of the web camera, but an interesting presentation with gestures, and motion. Only your creativity is the limit while you write the screenplay prompt.

Brand deals

As a social media celebrity, you influence your followers and based on your content every business can realize a targeted persona in your audience and they will reach out with different brand deals. For example, if you are a good-looking lifestyle influencer and traveling around the world in fancy clothes, it’s just time until the first fashion brand reaches out to you and asks for a promotion for their new clothing line.

Exclusive contents

Everybody hears about how good is the OnlyFans business and if you are up for this kind of industry you can make a fortune with it. Without AI to get into this industry you should spend a lot of money on recording devices, lights, lingerie, and so on. Just imagine, you generate a pretty base model, and only your imagination is the limit while creating content and you don’t need to spend days with content creation to release new images and videos. What you need to do is create a screenplay based on research what is the desires of the people who would like to consume these contents and generate that just with some prompts and deepfaking the face of your well-known, freshly generated influencer’s face into these images and videos.

Music videos

With the latest technological revolutions, you can generate music and vocals as well. If you have some knowledge in music theory and skills for producing music it will be easy cash for you to create great hits with the enchantment of AI. When your new viral song is ready you can easily release it on different streaming services, however here is the big deal: with the help of Sora, you can create a great music video as well which helps you make your song viral.

The possibilities are endless

With these methods, we only scratching the surface of the endless possibilities of how you can monetize with this new revolutionary technology. Start thinking about your skills and try to imagine how you can tailor AI to make you more effective and reduce the time of creation.

Ethical questions

The emergence of deepfake videos has ignited a myriad of ethical questions that demand our attention. As technology continues to blur the line between reality and fiction, it’s imperative to explore the moral dilemmas posed by these digitally manipulated creations.

If you are interested in this topic I have published an article which will be interesting for you.

Conclusion

This short article was a great motivator, and I’m eager to begin building the hustles I shared with you in the monetization section. I’ll share the gameplays and the results of my hustles soon. This is your chance to have fun and learn. Follow me to get the latest news or subscribe to my newsletter to be part of this adventure.